GreenRoute

GreenRoute: An Interactive Game for the Launch of a Car Sharing Service

Description:

GreenRoute is an innovative interactive game that I developed together with two colleagues for the launch of a new car sharing service. The game is designed to educate and entertain users, promoting eco-friendly driving behaviors and raising awareness about the importance of sustainable mobility.

Project Details:

• Title: GreenRoute

• Role: Programming and Game Design

• Objective: Promote the new car sharing service through an engaging and educational gaming experience.

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Key Features:

• Driving Simulation: We created a driving experience that replicates the dynamics of urban traffic.

• Points and Leaderboard System: To encourage virtuous behaviors, we implemented a scoring system that rewards players based on their ecological performance, such as reducing CO2 emissions by carpooling.

• Graphics: The game features a well-crafted visual design with urban and non-urban settings that evolve and become cleaner based on how much CO2 is saved.

• Education and Entertainment: GreenRoute not only entertains but also educates users about the importance of environmental sustainability and shared vehicle use.

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Results: GreenRoute received positive feedback during the launch event, proving to be an effective marketing tool and a fun way to educate the public about the benefits of car sharing and sustainable driving.

Future Developments: GreenRoute is still in development, but there is a strong intention to release it once it is completed.

Here are some photos of the event and a short demo video